Pimp My Ride: Pick-up Truck

Nothing is more damaging to the adventurous spirit within a man than a secure future. The very basic core of a man’s living spirit is his passion for adventure. The joy of life comes from our encounters with new experiences, and hence there is no greater joy than to have an endlessly changing horizon, for each day to have a new and different sun.
-Jon Krakauer


For the second half of our Pimp My Ride series, we took to the woods. Embodying the man who with every tick of his eight hour days at the office grew a little paler, a little more distant, a little more weary. So to stave off apathy, he threw his tackle box, books, and a few thermoses of coffee and soup into his old Toyota truck bed, and left at 4:59p Friday afternoon with his girl at his side.





He drove and drove until his nostrils smelled water and his face felt the cool breeze coming through the rolled down windows.








And for the weekend they floated, fished, read and relaxed the days away. They lived the simple life from dawn til dusk, until they returned to wax professional from nine to five again--tanner, engaged, and a little more inspired.




We all need a break every now and again, wouldn't you agree?