Hip, Hip Hooray for Kendra Aronson

One of our sweet Ruby Crew members has been working round the clock on her SLO Farmers' Market Cookbook--and this last week celebrated her own birthday by launching her online shop! As the book is set to publish the end of this year, be privy to her creative teasers with a SLO Farmers' Market tote bag, letterpress Market map, and thank you cards. We are so proud and excited to see another one of our Crew exploding into their passions, check out these goods and make sure to snap some swag at her online shop. Hip, hip hooray for Kendra!

Kendra Aronson is currently writing, photographing, designing, and self-publishing the book from scratch. She loves to shake the hand that feeds her by supporting SLOcal farmers, food artisans, and farm-to-table restaurants. She is passionate about shopping locally at the county's twenty farmers' markets. She enjoys creating, reading, laughing, and spending time with friends and family.

The San Luis Obispo Farmers' Market Cookbook: Simple Seasonal Recipes & Short Stories from the Central Coast of California features 196 pages of beautiful text and photographs. The book is divided into two parts: (1) simple recipes (breakfast, lunch, snacks, dinner, dessert) for each season based on what is seasonally available & (2) short stories, interviews, and profiles of farmers, food artisans, and farm-to-table chefs. The majority of the recipes are provided by the food growers and crafters themselves to showcase the true terroir of the Central Coast!

Follow her progress and fresh updates on her Instagram: @kendraaahhhhh