Ruby Around Town Vo. 3

It's been a very full week with us at the rose...

(1) The week started out with one of my besties helping me out at the shop. After work we felt like we deserved a treat, so we did! Scout Coffee is San Luis's newest coffee house and we especially like their lil milkshakes. A perfect size for a refreshment.

(2) Road trip south...our most awesome crew covered us for the day so that we could extend our trip! First stop is one of our favorite boutiques, Plenty, in Santa Ynez. We follow them on insta (@plentyboutique) and the dresses they have been posting lately made us high tail it down...and we didn't come back empty handed!

(3) Second stop was another favorite shop, Wet Sand. It is in Ventura and is a curated surf lifestyle shop - we love their clothing, jewelry, and other casual living necessities.

(4) After a good nights' sleep in a friends' trailer - home away from home when in L.A. - we shopped the Rose Bowl for boots, clothes, purses, and jewels. We try not to let all of the other amazing merchandise keep us from focusing on the task at hand, but it is very hard.

(5) Back to San Luis to rest up so that we could hit the road for a very important appointment with one of our favorite suppliers! The mister and I hit the road again (very early) to pick from a container that was loaded in Texas. We love our new items and they should hit the store next month....stay tuned!

(6) All this work, we needed a bit of play! Yep, Bingo was it's name-o. A handful of us got our game on and had a lot of laughs. Next time we hope to win!! 

Yep, that was just one week. Oh boy. How has your week been? Do anything exciting?

P.S. In case ya missed it:

The Weekly Six

Before we open our doors for the week, check out our top six picks. We are constantly updating our inventory, so we want to keep you in the loop of the new things coming in. So today we bring you:

1: Can you see me now? Navy issued binoculars for when you are lost at sea, goin to the opera, or sittin' in your backyard gazing at birds--they make everything close up and personal. Plus, they come with a handy leather pouch!

2: Crumbs on the counter and messy eaters all around? This calls for a silver-plated crumber: like a dust pan, but for eating surfaces and more delicate. This brush and tray combo makes us want to throw a tea party just so we can clean up afterwards!

3. The seventies called, they want you to have their couch. It screams style, sit down and relax, there's room for everyone. At two tooshes per cushion, alongside a bowl of popcorn, this could be a movie watchin' machine! Or, stretch out in the afternoon with a good book, it makes a great napper, too. 

4. The best part of wakin up, is matadors on your cup! These glasses are one part Catholic candle, one part bull-fighting drama, and one part water glass. Olé!

5. This mid-length necklace makes for a great layering chain with your other, longer pendants. It also serves as a reminder that love is only ever a stone's throw away.

6. Cut a rug! We were dancin' all the way home after finding this geometric beaut! With its bold colors and great size, this rug fits in just about any room.

Snapped: SLO Street Style

Our town is full of locals with an eye for style, so we took it upon ourselves to show them off! Snapped, SLO Street Style posts will highlight the daily fashion in San Luis Obispo that grabs our attention as well as our camera. Work it, SLO!

Springtime means fashion takes a turn: jackets are optional, sandals stay on in the evening, and everyone bares a little more. And our streets are no different! Here is Genoa, a Cal Poly student, with her colorful nails and accessories, including a sweet Brandy Melville bra!

Here is Kelly, she works at Rosetta in town. We found her strolling Farmer's Market with her bunches of greens.

These darling girls work down the street at a local clothing store, Ambiance: Mikaela and Emily.

Lizzie's style earned her our bohemian mama title-not to mention she really is a mom!

Right in step with the blooming wildflowers, Sierra, a music school teacher, rocks a cute sunflower dress while humming down the street-with perfect pitch of course. Are you next? Wear your best sunny style and we'll keep our eyes peeled for you!

Ruby Rose Etsy Shop Round-Up! Vo. 6

We've updated our Ruby Rose Etsy shop, take a peek what's available! Click on the links to view the original Etsy post+ more photos! If you live locally, we can place these items on hold for you or you can purchase via Etsy and opt for local pick-up so you don't have to pay shipping fees. Call (805)545.7964 during our business hours: Wednesday, Thursday, Friday > 11 - 5 & Saturday 11 - 4ish. Thanks for looking!

1960s Oil Painting Golden State Poppy in Vase ($32)
Oil painting on long canvas of golden poppies in white vase / Braims / 24"x14"

1950s Small Crystal Salt & Pepper Shakers ($8)

1950s small clear salt and pepper shakers, but they also make darling vases! 8 each or 16 for both.

Soft Faux Fur Leopard Print Belt ($14)
Metal gold buckle / size 28-30 / good condition
Vintage Small Beaded Triangle Coin Purse ($12)
Vintage small beaded coin purse with native american beaded design and leather lining inside. Zipper closure.

Vintage Etched Resin Heart Rose Pendant Necklace ($16)

Vintage etched resin heart and rose pendant necklace / gold tone chain / 14 inch chain

Spring Fever

"Spring passes and one remembers one's innocence. Summer passes and one remembers one's exuberance. Autumn passes and one remembers one's reverence. Winter passes and one remembers one's perseverance"
-Yoko Ono

"Change always comes bearing gifts"
-Price Pritchett

In our New Eyes for the New Year post back in January, we talked about finding small ways to spruce up our daily lives. Winter is passing, and as we remember our perseverance, we are looking forward to the innocence of this next season. Time to refresh our spirits and homes and wardrobes- turn off our heaters and step out into the sunshine. Pritchett's view of change motivated us to to check in with locals around town and ask them, "What changes have you made/anticipate making this year?" Here's what they said...

"I want to go to massage school, focus on yoga and being a teacher, and managing my money better. In addition to teaching, I want to find a job that makes me happy with a great income."
-Brianna Conway, yoga instructor

"I started doing photography full time and this will continue to develop throughout the year."
-Sabrina Klomp, photographer

"I want to utilize my wardrobe more creatively."
-Sara Pritchard, winery event coordinator

"I simplified my life: I relocated to the Central Coast and am going back to school to change careers."

-Josh Ashby, server + student

"I am ready to be a mom, and very excited about it!"

-Grace Berg, massage therapist + yoga instructor

"Change is inevitable- except from a vending machine."
-Robert C Gallagher

Though we can't change change, let's unearth the presents it has in store for us around each turn. Even Ruby Rose is not immune to the changing seasons- we are dreaming and planning about what is in store for us this year, stay tuned! 

Oh, and don't forget to change your clocks this Sunday. Looking forward to longer days!

Collections: Vintage Travel Pennants

Hiya Ruby Rose followers! My name is Kendra Aronson - not to be confused with the other Kendra who works at the shop - I do some behind-the-scenes work here for the biz. Today I'd like to share with you my love for collecting. I come from a family of pack rats, so naturally, hoarding treasures and amassing goodies is in my blood. When I was a little girl I used to collect Bazooka Joe gum comics, miniature tea sets, paper parasols (tiny papery umbrellas that you see in Mai Tai cocktails - those things are seriously hard to come by as a kid ordering non-alcoholic drinks!), scrapbooking stickers, postcards, tickets from concerts, museums, movies,....My latest collections include plants, plastic toy cameras, gems, and vintage travel pennants. Perhaps you remember this post back in October where I described my deep appreciation for the felted flag: 
Vintage travel pennants can add character to any room with their simple graphics, brightly colored typography, and soft felt texture. They have a way of inducing nostalgia, tugging at our inner wanderlust, and relishing past adventures. Remember back in the day when travel pennants were sold at local corner stores, gift shops, and souvenir stands? They served as a little token - a tangible treasure - to remind us of our childhood field trips, our family road trips, and our dreamy holiday vacations. To this day, they still evoke the excitement of exploring and sightseeing.
I had just moved back to San Luis Obispo in April and by late-summer I was looking to spruce up my interiors. Our living room had a great white wall in the entrance of the home and instead of going with the obvious choice of posters or framed artwork, I wanted to showcase the spirit of the Central Coast - my new homebase. That white wall was a blank canvas and I wanted to fill it with something unique. I knew that once I started collecting pennants I had to set some personal parameters to make it extra special....and so it wouldn't get out of control!

All pennants must be from the Central Coast
According to Wikipedia, "The Central Coast is an area of California, United States, roughly spanning the area between the Monterey Bay and Point Mugu. It extends through Santa Cruz County, San Benito County, Monterey County, San Luis Obispo County, Santa Barbara County, and Ventura County. The Central Coast is northwest of Los Angeles County and south of San Francisco and San Mateo Counties." I have to remind myself constantly of this definition when scouting for pennants, it's hard to pass up on sweet Southern California pennants (my hometown) and amazing Bay Area pennants (where I was living previously to relocating to SLO) but sticking to a specific territorial boundary was crucial in refining my vintage travel pennant collection. 

All pennants must have a cohesive design layout
Generally, pennants have illustrations on the left where the base of the pennant is widest, and the other two-thirds of the pennant have the name of the place. The ones I've collected thus far have this design layout. Some pennants will have the text overlaying the artwork and that looks to cluttered to me. For example, even though I need Santa Ines in my collection, I will pass on this one because of the design layout...and also because it is screenprinted on cheap felt from the 1970s. 

All pennants must have similar fonts
I am a font fanatic - pennants that I am drawn to ooze with handwritten/handpainted-esque typography. A terrific typeface can really make it, while a terrible typeface can really break it. For example, I need to add Big Basin to my collection  but I am going to pass on this one because the font doesn't really jive with the aesthetic I'm seeking out. 

Getting particular about the parameters has really helped me curate this collection. It's fun to constantly be on the lookout for the next one. [If you ever see a Pismo Beach pennant, let me know! Three have gotten away from me on eBay in bidding wars and I'm itching to add that one!] There is something so addicting about chasing down the next piece. I'm curious, do you collect anything? Are you as systematic as me in your collection habits? What is your most prized piece in your collection? I'd love to hear about it in the comments section below! :)

Ruby Rose etsy shop round up! vo. 5

We've updated our Ruby Rose Etsy shop, take a peek what's available! Click on the links to view the original Etsy post+ more photos! If you live locally, we can place these items on hold for you or you can purchase via Etsy and opt for local pick-up so you don't have to pay shipping fees. Call (805)545.7964 during our business hours: Wednesday, Thursday, Friday > 11 - 5 & Saturday 11 - 4ish. Thanks for looking!

Cowhide coin purse ($24)
Handmade cowhide coin purse with black whipstiching and zipper closure

1970's Macrame Clutch ($12)
Natural cotton macrame with cotton lining. Measures 8" X 5 1/4" with a 3" braided strap handle and zipper closure

Dashing Vintage Clip-on Bow Tie ($22)
Class up your attire, add a vintage bow tie! Metal clip on, off-white and brown with a squiggle of red on each side

Lovely Vintage Rose Oil Painting ($65)
Bright red, pink coral and yellow roses. Painted on canvas board, measures 16" x 20"

Embroidered Partridge in a Pear Tree ($19)
Lovely Partridge sitting in a pear tree set in an oval gold frame . Measures 8 1/2 " x 6 3/4 ", ready to hang

Ruby Rose's Favorite Fleas

Everyone always wants to know, "where do you find your stuff?"...and truthfully, there is no simple answer to that simple question. We hit the road far and wide: from swamp meets and thrift stores to yard sales and secret spots - but our absolute favorite place to score goods is at the flea market. We've compiled a list of our favorites, put these fleas on your radar:

aka Alameda Point Antiques Faire
When: 1st Sunday of every month
Where: 2900 Navy Way Alameda CA 94501
Prices: 6 a.m. - 7:30 a.m. ($15), 7:30 a.m. - 9 a.m. ($10), 9 a.m. - 3 p.m. ($5)
Details: More than 10,000 visitors visit per month. PER MONTH! 10K! We clearly aren't the only ones that are head over heels for this fabulous flea market. The Alameda Point Antiques Faire is the largest antiques show in Northern California with over 800 dealer booth
s, each selling items that are 20+ years old! It is an antique/junker paradise.Alameda by far is our favorite for the overall experience!The variety of merchandise and the displays are so creative. The food vendors and food trucks are amazing and delicious. Plus, for the loading the truck (my least favorite part) this market provides carts to get the large loads to your car and has an area to pull into to load.

When: 2nd Sunday of every month
Where: 1001 Rose Bowl Drive Pasadena CA 91103
Prices: 5 a.m. - 7 a.m. ($20), 7 a.m, - 8 a.m. ($15), 8 a.m. - 9 a.m. ($10), 9 a.m. - 4:30 p.m. ($8)
Details:A whopping 2,500 vendors and 20,000 buyers flock to the Rose Bowl each month. This famous flea has been happening for the past 45 years and is still going strong. The Rose Bowl Flea has highs and lows for us. It is by far the best for vintage clothing, leather goods and accessories for us, and we can find what we need and what we cannot live without. The front area has some wonderful offerings, if we were shopping as consumers, this would be great, although when trying to buy for a store, we find the loading too great a challenge. The aisles are way too crowded, and loading zones are not friendly and lastly, there are not many food options, so we pack our own. Oh, and lastly, this is a great place for people watching and star sightings! This is a photo of Ty Pennington shot with one of our favorite vendors, uber chic!

aka Long Beach Antique Market
When: 3rd Sunday of every month
Where:4901 E Conant Street Long Beach CA 90808
Prices: 5:30 a.m. - 6:30 a.m. ($12), 6:30 a.m. - 2 p.m. ($6)
Details: "chic, cheap, unique, vintage" is their motto. This is the flea market that started it all for me back in the 80's so it feels so familiar and easy! We love this market for all things vintage, retro, and industrial; and we love our vendors that we have worked hard to build a relationship with here. There are a few clothing vendors, but not as much as other fleas. The loading and navigating the aisles are good; but for food, there aren't a lot of options. 

aka Melrose Trading Post
When: every Sunday at Fairfax (and starting March 15th every Saturday at Taft)
Where:7850 Melrose Avenue, Los Angeles, CA 90046
Prices: 9 a.m. - 5 p.m. ($2)
Details: Melrose flea is easy and fun. We come here for clothing and accessories. They have great vintage, art, and trends. It is a small market, but there is great shopping and food all around. And it is only 2 bucks to get in! There is a parking lot and also parking on the street surrounding the market, watch carefully for signs and meters,...we have first hand experience with expensive tickets.

Ruby Around Town Vo. 2

We had a lot of fun documenting a few weeks ago that we decided to bring you another installment of Ruby Around Town! 

1. Breakfast with 3 lovely girls! 

2. Another well loaded truck headed back to the shop, come check out the goods.

3. Doesn't this van make you happy?!

4. One of my favorite things - an outdoor flower stand! 

5. A photo shoot with Michelle Roller Photography. We will share her amazing snaps here soon, stay tuned!

6. My dream car (well one of them).

What's new with you? We'd love to hear in the comment section :)

Ruby Around Town

Welcome to the first installment of Ruby Around Town where we document exceptionally wonderful weeks! Here are some fun things that we did:

  • Pop tarts at Sally Loo's - there is always a new and delicious flavor every Wednesday. They fly off the shelf fast, so get there bright and early. 
  • It was a good mail day: the Anthology Magazine & the Free People Catalog arrived, talk about a snail mail score!
  • Still pinching ourselves that we get to hang with Mary Emmerling and Ann Lawrence at High Noon, Mary has written 20+ books and edited at House Beautiful magazine, Country home to name a few...Ann is a designer in Santa Fe, New Mexico and has worked with some amazing people. The dinner conversation was epic!! Did you read about our trip to Arizona?
  • Romp Shoes did a photoshoot at the shop with some props - we love helping out local businesses whatever way we can!

 How was your week? We hope it was a good one!

Journal: High Noon in AZ

My Love Affair with the West
For a few days,  
I get to rub elbows with the cowboys, 
talk with the traders,
and consume things from days past, 
when the West was a bit younger...

The High Noon Western Americana show
The people that come here range anywhere from the high rollers to industry folks to designers and back to average folk, who like to play make-believe for just a few hours. They come dressed to the nines in period costume, western wear or classic jeans and tennies.
Some of our favorites are Barry Friedmans-Indian trade blankets, Mark Winters-historic trading post rugs, amazing jewelry, boots, leathers and baskets...
I could talk forever about these peoples' passions and what I learned. I won't at this time, just ask me sometime when you have a few, I'd love to share!

Before & Afters: Kitchen & Living Room

The past few years have been a series of 'befores': kitchen, dining, flooring, upstairs attic room and then the Airstream bathroom...


Call it a can of worms, a series of fortunate events, a big ol' mess...


The house is dated 1928 and was about 945 square feet-tiny, but it worked for years. The dining room was maybe six feet by eight feet: tiny. The kitchen was still original and was made for very petite people.
We took the wall out between the dining room and kitchen, re-worked a little here and a bit there until we got a much more functional space.

For a while we were able to set up a temporary space to use,while work was happening all around us.

Open shelving or cabinets? A bit of both! After laboring over which brackets to use for shelving-some were too ornate, some too small-the mister decided to custom make floating shelves. This created a more clean look, with so much else going on.Oh this ol' fridge! We loved this little guy. Though we hated to see it go, luckily a great young couple down the street adopted it!For a while, we moved the kitchen into the living room.
Ta Da!! We made it to After!!

We have cupboards and drawers on the left dedicated to baking, flowers, and tea making. To the right is the misters department 'the command center'. It's wonderful!

We were able to keep costs down with a bit of craigslisting, the mister trading service for product, and by saving for what we absolutely wanted: reclaimed flooring and the doors and windows. 

One of the items the mister wanted was the Sub-Zero fridge. There was one on Ebay and when he saw that it hadn't sold, he contacted the seller and made an offer: it was accepted! It had been used as a second fridge and only for drinks, otherwise brand new for a quarter of the price! Lucky us.

Last step, my dream item: reclaimed barnwood floors. The mister was willing to go along as long as we could find a company to tongue and groove them.  We did, making us both happy!


And again, TA DA!!
We moved a small round table into the living room for sometimes dining, sometimes puzzles-although, when friends come over, we tend to bring a bunch of stools around the kitchen island. Before the remodel, the front room was much more floral, when I brought the Satillo serape we threw on the back of the couch, the vibrant flea market art naturally followed. Now, we can easily change out linens and art when we want a new feel, and keep the base pieces!

With the new year, we plan on enjoying more impromptu meals, gatherings, and most of all, glamping and camping!

Lotta leatha

Mid Winter blues gettin' you down?
Dreaming of bikinis and wearing shorts after sunset?
Tiring out your go-to overcoat around town?
We have just the thing to get you through:
Jackets, that is.
And we have heaps of them right now! Classic sleek styles to compliment all your outfits, fringe heavy southwest-inspired jackets, form-fitting jackets-to keep your figure through all those winter layers-and lots and lots of other colors and textures. Haven't you always wanted a vintage leather jacket in your wardrobe?!
Check out these lovely ladies as they model some our greats...

The pictured jackets sizes and prices are listed below (from left to right), but we have lots more:
(1) Tan with stitching detail (on Betsi): small, $52
(2) Tan fringe: medium, $45
(3) Fitted corduroy: size 8, $74
(4) Dark brown fringe (on Kendra): small/medium, $120
(5) Light brown: medium, $58
(6) Long caramel: small/medium, $135
(7) Dark brown 3/4 sleeve: medium, $120

Extra! Extra! Read all about it! Ruby Rose made it into AAA's Via Magazine!

We were featured in AAA's January/February 2014 issue of Via Magazine! We were honored to be included in their round-up travel guide! Other small businesses mentioned were Granada Hotel & Bistro, Central Coast Wines, Big Sky Cafe, Batch Ice Cream and Firestone Grill. Here is the spotlight on Ruby Rose (you can read the full write-up here: San Luis Obispo: 5 Things We Love). Thanks AAA, we sure are blushin' :)
A few blocks outside the heart of downtown, Ruby Rose fills a warehouse with desirable doodads from the 1940s through today: manual typewriters, old-fashioned globes, picture frames. Neither jumbled junk shop nor stale antique emporium, it’s a curated assemblage of surprising delights. 805-545-7964,
P.S. We have also updated our press page if you'd like to take a look!

Boxing Day Etsy Sales! aka After Christmas Etsy Sales!

We are having a 20% off sale on all items in our Etsy shop, make sure you enter RRBOXDAY13 while checking out to take advantage of this sweet sale! This online shop sale will last for one week only so get that skirt, belt, slip, purse, jacket, pillow, trinket you've been longing for while you still can! Take a look below to see what's in our online shop (prices below are pre-discount), you can view the individual listings and descriptions of each item here. Happy shopping!

We are open today! Get your late shopping done at Ruby Rose!

Today, Monday December 23 we are open 11 - 3 for some last minute shopping! Did you check everyone off your list this year? We have Ruby Rose gift cards and great small items for stocking stuffers! We will be closed tomorrow, Christmas Eve, and will re-open on Thursday, January 2! We hope your Christmas is merry and bright. xo, Ruby Rose.

Extended Ruby Rose Hours! + 12 Days of Christmas by Ruby Rose (round-up!)

We are extending our hours this weekend for some last minute holiday shopping!
Saturday December 21: 11-4ish (normal business hours)
Sunday December 22: 11-3
Monday December 23: 11-3

We had so much fun putting together our annual 12 Days of Christmas! Here is a round-up of our song lyrics, photographs, and video. Happy Holidays! xo, Ruby Rose.

Ruby Rose's 12 Days of Christmas
on the 12th day of Christmas, Ruby Rose found me... 
twelve holders holding!